What
Organic Storytelling®
Part of the whichbox® Platform is it's powerful, patent pending, “organic storytelling®” technology and process, which brings together proprietary all-media content creation tools (combining video, audio, text, images, how-to's etc. into ONE piece of content). Now, a single piece of content can include any combination of media or content-types.Organic Storytelling® creates integrated, deep, and engaging user experiences with long “linger times".
whichbox® private beta analytics showed (for content consumption only - and before users had the ability to create their own all-media content):
• Users spent on average 30 minutes per day on the site
• Users visited an average of 7-9 pages per visit and
• Users spent an average of 9 - 12 minutes per visit.
Long engagement times = higher $$
